NAPHIA is the North American Pet Health Insurance Association and at our recent meeting in Las Vegas, I was voted in as Chairman of the NAPHIA Board (Chairman, Chair, Chairperson - it's all the same to me.)
I am delighted to have the opportunity to lead NAPHIA's development at this stage of the organization's maturation - there's a lot to do!
We spent our last meeting setting NAPHIA's long-term strategy and short-term tactics for the next year and have some interesting projects on the go. As part of that process, we spent a lot of time prioritizing our efforts this year to be the most effective for our membership and thus our membership's policyholders, as resources are always tight.
Right now, the NAPHIA board members are focused on two areas:
- helping the industry process claims faster and with less cost through electronic interface with the veterinary practice management software;
- benchmarking ourselves against our NAPHIA peers on areas such as pets covered, operational expenses, and growth. Once the data is pulled together (and that's what the project is all about - defining the measures and how they are pulled together by a third party) , each NAPHIA member company will be able to see where we as individual companies compare to the group as a whole and where we can improve the pet insurance experience for our customers.
Our next meeting is in early May in Boise, ID so there's a lot to do before then. Back later!
