Can you believe it? Three years ago, in October 2006, we sold our first Embrace pet health insurance policy. Yes, it was to cover Lily, my newly rescued cat, but it wasn't too long after that that a brave soul, who wasn't a friend or family or a competitor, also bought an Embrace policy too - much to our delight and amazement.
We've come a long way from only being able to sell policies over the phone (it was another 6 months before we launched our first e-commerce website) and the only information about our policies was on this very blog. I'm still amazed that people actually picked up the phone and called us to buy a policy. We appreciate it very much.
Much has happened at Embrace over the last 3 years. If you are interested, we have a brief history of Embrace on our website.
Most importantly though, every Embracer would like to thank YOU, the thousands of pet parents who put your trust in Embrace on behalf of your cats and dogs. Simply stated, we wouldn't exist without your confidence we will be there when you need us.
I wonder what things will look like for Embrace in another 3 years. What do you think?
