Sorry VPI but I just had to post this very amusing misprint - please just look at it as "any PR is good PR".
In the latest HealthyPet magazine (Summer 2006 edition), the phone number was misprinted in VPI's advertisement.
Of all the misprints it could be, you can guess what kind of phone number was actually printed instead of the correct one (hint: "Hey sexy guy...")
I'm not sure what the number was supposed to be but just for the record, VPI's number is 1-800-872-7387. As of May 15, the misprint was corrected so those old issues are now collectors' items.
Perhaps this is a brilliant marketing move on VPI's part - after all, I am talking about them, aren't I? Either that or someone in the marketing department had a bit of photoshop fun on their last day of work.
Hat tip to Brett J for the smile and to Tiffany at Health Pets magazine for the confirmation - after all, it could have been a really fun trick to play on me :)
