Michele Miller writes about marketing to women in her insightful WonderBranding blog.
Check out her press release WonderBranding: Marketing to Women: Addition to the WonderBranding Team that announces the new addition of Penny Curly Girl to the WonderBranding family. I am sure Coco the Wonder Dog will enjoy having a younger female companion.
I love this line:
As a 10-week old Goldendoodle, Penny has already acquired a great deal of experience in the field of marketing to women (by proxy), most especially in the $34 billion pet industry. She has tested and presented opinions on such products as Natural Balance dog food, Booda bones, and faux alligator collar wear.
Go girl go!
